Barbie Girl Visits Moschino World

By RANDA KHAIR

Photo Credit - Hayla Ghazal

Jeremy Scott obviously thinks that life in plastic is indeed fantastic.

Moschino’s creative director once again stole the spotlight last September at Milan Fashion Week after launching his SS15 Barbie-inspired collection. However, it wasn’t because his designs were uniquely iconic, but rather outrageous, superficial and trashy. 

The collection included T-shirts, sweaters, handbags, headbands and even iPhone covers! Scott never fails to take fashion critics and fashion lovers by surprise. During his first season at Moschino, he integrated cartoons and fast food with fashion in his outrageous McDonald’s and SpongeBob themed collection, which was launched in February 2014. So, something like the Barbie collection was very much anticipated from Scott. The collection was later made available in stores across the UAE including Bloomingdales, Harvey Nichols and Moschino.

Given the fact that the majority of girls in AUD- and the UAE in general- are the perfect target customers for expensive, name brand handbags, it is of no surprise that the item that particularly gained attention from this collection is the famous neon pink handbag. 

The design of this popular purse is bulky and crowded; the zippers are popping out from every side, making the handbag look even more vulgar. The Chanel-looking chain doesn’t go with the style of the bag. Who would want to carry a bag that looks like a jacket anyways? I would not be caught dead with this bag.

But many have disagreed with me. Hayla Ghazal, a 19-year-old Business Marketing student at AUD, purchased this bag and said, “I bought it because I love bags that are out of the ordinary. Its design is very unique and it’s my favorite shade of pink. On top of that, I absolutely loved Barbie as a child.” Another 19-year-old business student, Oubie Zinou, also had a similar opinion to Hayla’s. “I think the bag collection is nice and the details are amazing!” he said. 

Others found the popular bag unusual and ugly. Seventeen-year-old student at Deira International School, Abdallah Jafar, described it as “very peculiar” and said, “It would only suit a very niche market.” Twenty-one-year-old media student at AUD, Alia Hammuri, is also not a very big fan of the collection as a whole. “It’s the typical fault in our fashion society which says that something is desirable because it’s a brand. It looks cheap and just because people are wearing it doesn’t mean I would.”

Thanks to Jeremy Scott and this handbag, it looks like Ken will not be having a hard time finding Barbie – the handbag is just too ugly to go unnoticed in my opinion.

What do YOU think?